Resources · Pepper vs inbox AI
Keep your inbox. Pepper is the brain inside it.
Inbox AI tools, like the ones in respond.io, SleekFlow and Freshchat, help your support team answer common questions and route chats. Pepper is built for revenue. She recommends, rewards, remembers every customer and brings them back, then hands over to your team in the inbox you already use.
Pepper, then Sales team
Salesperson. Not a receptionist.
Inbox AI is a receptionist: it helps your team keep up. Pepper is a salesperson: she helps your business sell more to the customers you already have.
Built for your support team
Inbox AI lives inside a team inbox and is designed around the support queue.
- Answers common questions and routes chats to the right agent.
- Keeps a contact card for each customer.
- Sends broadcasts to lists you choose.
- Works inside its own ecosystem, and you set it up yourself.
Built for your revenue
Pepper sits inside the same inbox and is designed around the sale.
- Recommends the best product from your live catalogue, and sends the buy link.
- Rewards from your loyalty programme: points, vouchers, best deal, sign-ups.
- Remembers every customer and brings them back with AI segments.
- Plugs into your loyalty, shop, helpdesk and inbox. Fireworks builds and runs it.
Four additions. What Pepper adds to your inbox.
Each one turns a support conversation into a reason to buy, or a reason to come back.
Recommends from your live catalogue
One clear pick with a reason and a buy link. She never pushes out-of-stock items or invents a price.
Rewards from your loyalty programme
Points, tier and vouchers straight from your loyalty system, and sign-ups in the chat.
Remembers each customer
What they asked for, what they claimed, and on which channel. One memory, one thread.
AI segments
Ask for a group in plain words. Pepper finds the customers who said so, and drafts an offer: matched, approved by you, delivered.
Works with it. Not a rip-and-replace.
Pepper works inside respond.io or Chatwoot. Your channels, your team and your inbox stay where they are. She takes the conversations she's assigned, and steps back the moment a person takes over.
- Your team stays in control. Pepper speaks only when assigned.
- Nobody repeats themselves. The whole chat goes with every handover.
- Technical issues become tickets in Freshdesk for your tech team.
- A customer writes inOn WhatsApp, Instagram, Messenger or Telegram, through the inbox you already use.
- Pepper answers in secondsProducts, points, vouchers, outlets and your policies, in the customer's language.
- She hands over when it mattersTo the right team, with the whole conversation attached.
- Your team takes it from therePepper steps back while a person is on the chat.
Built for revenue. Not for routing.
Inbox AI is a receptionist. Pepper is your best salesperson.
| Inbox AIe.g. respond.io, SleekFlow, Freshchat | Pepper | |
|---|---|---|
| Built for | Your support team | Your revenue |
| Sells | Answers questions | Recommends the best product, sends the buy link |
| Rewards | Not built in | Points, vouchers, best deal, redemption |
| Retains | A contact card | Remembers every customer, brings them back |
| Serves | FAQs and routing | Your knowledge, the right person, tech tickets |
| Marketing | Blanket broadcasts | AI segments, targeted to one. Approved by you |
| Your systems | Its own ecosystem | Plugs into loyalty, shop, helpdesk and inbox |
| Delivery | Self-serve | Fireworks consults, builds and runs it |
This compares the category, not any one product. Features differ by tool and by plan.
Questions. What CEOs ask us first.
Do we have to leave the inbox we use today?
No. Pepper works inside respond.io or Chatwoot, so your channels, your team and their workflow stay as they are. She becomes one more member of the team: the one who never clocks off.
Will she get in my team's way?
No. Pepper speaks only on the chats she's assigned. When a person takes over, she steps back, and the whole conversation is already there for them.
How much work is it to set up?
Fireworks does it with you: we map your journeys, connect your catalogue, loyalty programme and inbox, and run Pepper for you. You go live in about five weeks, then get six months of active tuning.
What does it cost?
It depends on your channels and the systems Pepper connects to, so we quote after the first consult. On WhatsApp, the cost saver keeps Meta's per-message charges down.
What about customer data and PDPA?
Pepper reads your loyalty system and changes it only through that system's own controls. You approve every campaign before it sends. Pepper is hosted, secured and backed up by Fireworks.
More reasons. Pepper, from every angle.
From CRM to CRA
A row, then a ticket, now a salesperson who knows each customer.
Read more →Pepper vs ChatGPT-style bots
Generic AI is a genius stranger. And Meta's WhatsApp rule has changed.
Read more →WhatsApp cost saver
One paid WhatsApp message, then the chat carries on free. Work out your saving.
Read more →Hire a salesperson. Right inside your inbox.
Book a demo. We set Pepper up with your brand's name and rewards in your inbox, and you chat with her yourself.